You've always been devoted to the hot dog, but unlike most people, you now know why. For decades now, Oscar Mayer has been experimenting with various forms of subliminal mind control. The first experiment was the original Oscar Mayer ad, which is why the jingle is so strangely compelling. It isn't that the tune was particularly remarkable, but that the special harmonics locked it into the brain more or less permanently. It was far from a perfect technique, of course -- only a small fraction of the populace became truly dedicated to the Wiener, and an almost equal number were really turned off by it. But it was a start.
Now, it is time for the next phase. The Company's scientists believe that they have a nearly-foolproof technique, which will make people far more suggestible to the contents of an ad. A single exposure to a properly-written hotdog ad should make them crave it for dinner; repeated exposure could make it the core of their diet. It is the chance for the Company to finally compete fairly with all those larger and nastier food firms.
It's also your chance. As Eastern Co-ordinator, you have been chosen to put together a handpicked team of devoted Wieners, who will write and perform in the ad. This is especially critical: while the new technique is powerful, it requires a complete exposure in order to have any significant effect. You need to create an ad that people will actually watch, for a full minute. It can be funny, or pandering, or whatever else you see fit. But the timetable is short -- filming will be on Monday, so you need to have it polished and ready to go by Sunday. And you don't have much budget (Oscar Mayer, contrary to most peoples' belief, is a poor, honest company). So you are relying on coming up with a really good idea for a skit, or a dance, or something like that, which will catch the public's attention.
You've been making phone calls for the past few weeks, contacting likely candidates for the ad and telling them to meet here. Under the cover of "gaming", no one should notice anything terribly odd going on. Everyone has been told to come up with ideas, and meet Saturday night to put it all together. It's going to be tight, but you are confident you can make it. As extra incentive, you can probably promise promotion to the most valuable members of the team. If this goes well, you should be up for a Vice-Presidential position in the Company, and you will have the authority to name your own successor as Regional Co-ordinator. Be sure to make sure that everyone knows that you have this power of promotion...